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Whale Perfume Storefront
This project is a 3D-modeled perfume storefront developed in Rhino 3D, using the form of a whale as the primary structure. The exterior shell opens to reveal an interior retail space, integrating architectural design within a sculptural form. The model explores scale, enclosure, and circulation, with the whale functioning as both object and environment. The project emphasizes spatial design through digital modeling, combining organic form with constructed interior space.

Optometric Typography: MoMA Exhibition Poster
This project is a typographic poster promoting a photography exhibition. The design adopts the structure of an optometric eye chart, using the visual language of vision testing to reference the act of looking. Variations in scale, weight, and spacing establish a clear hierarchy while guiding legibility across the composition. A limited palette of black, red, and white emphasizes contrast and reinforces typography as the primary visual element.

Matchbox Matcha
This project is a branded matcha product concept, including naming, identity, and packaging design. The system introduces matcha portions formed as individual matchsticks, with packaging developed for multiple flavors including strawberry, mango, and original. Visual elements draw from the structure and materials of a matchbox, translated into a cohesive product format. The project focuses on the development of a unified brand across product design and packaging.

Target Symbol–Type Study
This project is a typographic study exploring the interaction between the Target symbol and language. The work pairs the circular form of the mark with the words “picnic” and “strike,” generating a series of variations through alignment, overlap, cropping, and repetition. Each iteration tests how the symbol can function alongside and within letterforms, shifting between graphic element and typographic component. The study focuses on the relationship between brand symbol 

GT Monogram Study
This project is a typographic study exploring monogram development using the initials “GT.” The work examines variations in scale, orientation, overlap, and abstraction, as well as the impact of color on legibility and emphasis. Each iteration isolates a distinct approach to mark-making, generating a range of potential identities from a single set of letterforms.

Francis Apartments Gate Study
This project is a 3D model recreating the entrance gate of Frank Lloyd Wright’s Francis Apartments (1895), developed in Rhino. The work translates the original architectural design into a digital model, focusing on proportion, structure, and ornamental detail. It examines the relationship between historical reference and digital reconstruction through precise modeling and spatial interpretation.